What are the hashtags #ShowYourStripes and #MetsUnite? AJ Explains

KSEE Weather

Campaign focusing on climate change enters its 2nd year.

If you’ve seen the hashtags #ShowYourStripes or #MetsUnite and were wondering what they meant… KSEE 24 Chief Meteorologist AJ Fox has the answer.

In short, it is a marketing campaign, now in it’s second year, designed to draw attention to climate change and related issues.

The stripes represent annual temperatures and their comparison to 100 year averages. If the stripe is blue, that year was below the 100 year average. If the stripe is red, above average.

The first row of stripes shows global annual mean temperatues from 1850 to 2018. The second graphic represents the State of California, while the third is the city of Fresno.

The graphics themselves were provided to KSEE 24 by Climate Central, a non-profit organization based in Princeton, New Jersey. Their mission statement reads: “Communicate the science and effects of climate change to the public and decision-makers”.

KSEE 24’s weather team occassionally uses graphics created by the Climate Central team, so long as that information is connected to the weather forecast of that day. The most recent example of this was a comparison of the number of large wildfires to the seasonal temperatures in western states.

Copyright 2019 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.