White Claw adds new fan-demanded flavors

Trending

FRESNO, Calif. (CNN Newsource) — Social media is serious about its White Claw.

The top-selling spiked seltzer brand in America is adding lemon, watermelon and tangerine based on the more than 70,000 requests from social media.

They join White Claw’s lineup of five existing flavors.

White Claw, produced by Mark Anthony Brands, came out in 2016 and exploded with social media memes last summer.

White Claw controls about 60% of the hard seltzer beverage category in the US, but competition is tightening.

Deep-pocketed rivals have all begun selling their take on the drink.

For local, national, and breaking news, and to get weather alerts, download our FREE mobile app from the Apple App Store or the Google Play Store.

Copyright 2020 Nexstar Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

CBS47 On Your Side

Do you have a problem that you need help solving? Contact CBS47 and let us be On Your Side.

Phone: 559-761-0383
Email: OnYourSide@cbsfresno.com