Northwest Fresno liquor store fined $10k for price gouging water amid virus pandemic

Local News

Bottles are seen on a production line on July 19, 2010 in Vittel, at the mineral water bottling plant of Nestle Waters Supply est company. (JEAN-CHRISTOPHE VERHAEGEN/AFP via Getty Images)

FRESNO, Calif. (KSEE/KGPE) — A northwest Fresno liquor store was fined $10,000 by city officials Wednesday for price gouging customers over the cost of water amid the COVID-19 pandemic.

Super Liquor, located on the southwest corner of Figarden Drive and Brawley Avenue, became the first business fined for violating Fresno’s emergency order, which came into effect Wednesday, said Fresno City Council President Miguel Arias.


The liquor store was reportedly price gouging over a 24 pack of water, said Miguel Arias, Fresno City Council President. They had charged different prices for the water-based on who the customer was.

“In this time of crisis, we’re not going to allow unscrupulous actors to take advantage and price gouge people — for water,” said councilmember Mike Karbassi, who represents northwest Fresno in the city council.

Arias said the business has a right to appeal the fine or set up a repayment plan with the city.

The city council president said Fresno officials have placed information warning about price gouging at more than 400 businesses across the city.

Fresno’s ordinance instituted a price and rate freeze on consumer goods and lodging facilities, which may have limited availability as a result of an emergency or disaster situation.

No person or business shall charge a price greater than 10% above prices charged for such goods as of March 4.

Officials said code enforcement is investigating 44 possible price gouging violations across Fresno.

Arias said he’s heard of price gouging complaints in other Fresno County cities like Selma, Parlier, Kingsburg, and asked those residents and others to contact the Fresno County District Attorney’s Office for price gouging reports in the county.

Any consumers concerned about price gouging in the city of Fresno can call 559-621-8400 or file a report through the FresGO app.

COVID-19 resource links:

For local, national, and breaking news, and to get weather alerts, download our FREE mobile app from the Apple App Store or the Google Play Store.

Copyright 2020 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

CBS47 On Your Side

Do you have a problem that you need help solving? Contact CBS47 and let us be On Your Side.

Phone: 559-761-0383

Don’t Miss

Best of the Valley
Sunday Morning Matters
MedWatch Today
Hispanic Heritage
Bulldog Insider: The Podcast
The Valley's Armenia
Pros Who Know