Uber's New Year's surge pricing peaks at Midnight

FRESNO, Calif. - New Year's Eve is one of the busiest days for rideshare companies like, Uber. 
The company's drivers will be out picking up and dropping off those celebrating and there will be an added charge during peak hours.
Many local residents said a surcharge is fair, considering the alternative. 
"We're going to go to a bar," said Teresa Pasillas, resident. Pasillas said she plans to ring in the new year with friends. "There's going to be drinking involved, obviously," said Pasillas
All around the country many people are out to have a good time on New Year's Eve.
"All of my girlfriends, there's five of us going," said Kaelyn Brazil, a resident that said she would rather be safe and pay an extra fee.
On nights like New Year's Eve many people turn to rideshare companies like, Uber, to get them home safety, especially when it's time to call it a night.
"I'm going to plan on driving through the night so I can be there for people who need a ride," said Ryan Rabdau, a Fresno Uber driver.
Rabdau said he has been an Uber driver on and off for nearly 2 years, but this is the first time he will work on New Year's Eve. 
"This will be a new experience for me and I am looking forward to it," said Rabdau. 
A new experience and a new price for the night. Uber said in a statement that "During times of high demands, fares increase to help ensure a driver is always nearby."
Uber said with its new upfront fares, customers will be able to see the total cost of their ride before they request it.
"There's no real control for us driver's over that, if we just happen to be in an area that has surge pricing at that time, the price goes up by demand," said Rabdau. 
Uber said it expects fares to be the highest on New Year's Eve between midnight and 3 a.m. 
Rabdau said he heard the fares could be double or even triple the normal rate but locals say it is a much smaller price to pay in place of what could happen.
"It basically beats getting a DUI," said Pasillas. 
"I mean my bank account will be hurting but at least I'll be safe, so it's definitely worth it," said Brazil.  

Don't Miss

Trending Stories

Latest News